Marketing and Business Development Manager at Greenland Fedha Ltd
To qualify for this position, interested candidates must have a proven track record of performance, possess excellent interpersonal, communication and negotiation skills.
Marketing and Business Development Manager
Position Scope
Reporting to the General Manager – Greenland Fedha, the successful candidate will be responsible for ensuring that GFL provides very competitive products that cater for all its customers’ needs, along with very excellent customer service under a well known brand of Greenland Fedha Limited.
Key Responsibilities
- Developing the marketing strategy and plan
- Monitoring and analyzing market trends & market analysis
- Studying competitive analysis of GFL product
- Exploring ways of improving existing products and services, and increasing profitability
- Preparing product development objectives; schedules for all phases of product development up to & including the introduction to market.
- Coordinating product development, estimates of potential profits & benefits to the organization.
- Providing expertise and training to other departments in support of product(s) developed
- Developing and maintaining a prioritized list of customer and market requirements for product
- Coordinating and developing marketing, sales and financial plans for proposed products
- Providing financial and marketing justification for product selection and definition
- Managing day-to-day progress of product(s) under development
- Identifying partnering opportunities for complementary third-party products to broaden company’s product line
- Researching and reporting on opportunities both within & outside the organisation
- Managing the marketing budgets
- Ensuring timely delivery of all reports and products being developed
- Supervising, mentoring and managing staff to ensure growth & development.
The ideal candidate must possess the following qualifications, experience and competencies:
- Degree in Marketing or a degree in Business with marketing major
- At least 7 years experience in product & business development & marketing; in a financial institution; 4 of which should have been in a supervisory position,
- Innovative, team player with exposure to product and market development
- Ability to network and develop strong business relationships
- Have knowledge of a wide range of marketing techniques and concepts
Only short listed candidates will be contacted.
Greenland Fedha Ltd is an equal opportunity employer.