Business Development (Data & Business Applications) Job at Safaricom
Business Development – Data & Business Applications
Reporting to the Senior Manager-Cloud and Managed Services, the job holder will Develop and deliver the strategy and roadmap for the Data and Business Applications (SaaS) products portfolio as well as coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
Key Responsibilities
- Develop and deliver the strategy and roadmap for the Data and Business Applications (SaaS) products portfolio;
- Create and manage winning partnerships with key stakeholders including Technology and service vendors, commercial partners and internal support teams to create and deliver end-to-end innovation value chains for enterprise customers;
- Formulate, direct and coordinate products marketing activities and policies to promote products and services, working with advertising and promotion managers;
- Conduct economic and commercial surveys to identify potential markets for products and services;
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections;
- Ensure transfer and sustenance of products knowledge among the Enterprise and Customer support teams including account managers, client service managers, deployment and support teams before launch and thereafter during the product lifecycle;
- Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends;
- Perform needs analysis at prospective customers and market segments to identify winning propositions for a products portfolio that delivers to the business unit objectives of revenue, retention and innovation CDIs;
- Achieve the CDI target for products and innovation for the allocated product stream.
- Bachelor’s Degree from a recognized university preferably in Marketing and Sales
- Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
- Experience in ICT projects management. Certification by a recognized professional body will be an added advantage
- Knowledge of media production, communication, and dissemination techniques and methods.
- Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction;
- Excellent written and verbal communication skills coupled with good listening and critical reasoning skills.
The Senior Manager – Talent Acquisition
Safaricom Limited
Nairobi